Understanding the art market
Primary vs secondary markets and what drives prices.
Pricing & value
The primary market is the first sale from the artist or gallery; the secondary market is resale at auction or through dealers.
Auction results are public and are often used as price benchmarks.
Buy what you love — market trends shift, and few artworks are reliable financial investments.
Related guides
- How to price your artwork
- What is my painting worth?
- How art appraisal works
- Provenance: why an artwork's history matters